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Gearing up for 2016

9/28/2014

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Ok, so as not to confuse you...I am planning ahead.  Waaaay ahead.  I have started recruiting for 2016.  So, my 2015 trip "Europe's Mediterranean Coast" has travelers enrolled and they are getting prepared to travel.  I am not turning my attention to the following year's tour and getting the ball rolling. 

It is always a good idea to get started early!  EF offers a great discount on tours for early enrollments.  For example, EF is currently offering a promotion of $200 off all 2016 tours for anyone who signs up by the end of October 2015.  This is such a great opportunity for my travelers to save money and have the small monthly payments.

Many new Group Leaders that I talk to tell me that they only want to focus on one tour at at time.  I understand that, I remember feeling overwhelmed too when I planned my first tour.  I can promise you that if you have any plans to travel again in the future, it is best not to wait.  Your travelers will thank you for giving them this money saving opportunity. 

So what exactly am I doing to get ready for 2016?  The very first thing I did was call my Tour Consultant and pick a tour that appeals to my  travelers.  Next, set a meeting date and invite everyone you know!   I sent out 150 nomination letters, put posters up all over school, and ran an announcement in on the school news station. Right now, I am getting ready for my recruitment meeting next week, where I will share all the important details with the parents of my potential travelers.  

Need some help getting started?  I have lots of resources to share with you:

I sent out over 150 nomination letters to students at my school.  Click here for an editable version.

I hung up bathroom fliers.  Click here for an example from one of my past tours.

I jazzed up the standard poster sent to me by EF and placed them in the hallways at school.  I also bought some cheap banners online and put them up in my school.
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Click here for more ideas on how to recruit travelers

Click here for meeting resources

What are your best marketing ideas?  Share them in the comments below.

​Best of luck in planning your tour!  
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    Author

    Hi!  I'm Jessica, and I  have traveled the world with my students on seventeen EF Tours.  I am a teacher and group leader, just like you!  I hope that you find some resources on my site to help you with your next EF Tour. Safe Travels!

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